When Numbers Matter
Blog
How much should I spend on marketing?
Five sample marketing budgets for B2B and B2C. Ways to calculate your budget and checklist of items you’ve probably overlooked.
Why AI Won’t Kill Agencies
But It Will Force Them to Transform. What Jack Skeels and Mark Curtis taught me about the future of agency work Every few months, someone announces that AI will make
The four horsemen of the AI apocalypse
Yeah – didn’t that headline make you think of thundering hooves and skeletal riders carrying scythes? Don’t worry about mental images. Do worry about the impact AI will have on
How to give website revisions feedback
How to give feedback on a web project to speed up delivery.
3 Ways To Kick-Start Your Online Marketing Campaign In NZ
You’re a business owner and you might be feeling the pinch – maybe sales are off or you are seeing inflation and margin erosion. Your thoughts are moving towards doing
What Percentage of the Google Search Traffic Goes to the Top 3 Searches?
When it comes to organic online searches, business owners have the same goal – to rank their website at the top of the search engine results pages (SERPs). This is
